Vinitaly 2018 wins 128,000 visitors

Date: 24 aprile 2018 | Category: Food products
Vinitaly 2018 wins 128,000 visitors

The Vinitaly wine world has won 128,000 visitors

A few days ago the 52nd edition of Vinitaly closed, which also involved the 21st edition of Enolitech, the International Exhibition of Techniques for Viticulture, Oenology and Olive and Olive Oil Technologies.

The entire district of Verona has registered the presence of 128,000 visitors, coming from 143 countries. Foreign participation was very good, rising to + 6% for foreign accredited buyers, out of a total of 32 thousand international trade presences. There are increasing numbers of operators from the USA, China, Northern Europe with Sweden, Finland, Norway and Denmark, the Netherlands, Poland and Israel.

For the days of the fair there were over 4,380 companies that took part in the exhibition, this marked a positive increase of 130 exhibitors more than in the year 2017. The countries represented in the stands were 36 instead.

As is now true at each trade fair, or almost, also for Vinitaly, Enolitech and other collateral events in the sector, a week dedicated to events and quality wine, "Vinitaly and the City", which led about 60 thousand people to visit places like Verona, Valeggio sul Mincio, Soave and Bardolino. These actions allow the fair to be increasingly oriented towards the business, achieving results more in line with the expectations of the operators, concentrating the appointments dedicated to enthusiasts and the public in the out of the fair.

The experience of wine, tasting it and siping it calmly has always been combined with moments of pure intensity and quality. That's why VD Glass introduces during the event an experience of strong scientific character, which through the neuro-marketing goes to understand which glass a person feels more comfortable with, and feels positive sensations, in siping his own glass of wine. Visitors were able to experience the experience through an encephalogram capable of detecting the most pleasant emotions with respect to one cup rather than another.

On the roadmap of the 2019 wine fairs, some new things come out. Vinitaly is set for the period 7-10 April 2019, while Enolitech is organized for the days 30-31 January and 1 February 2019. It therefore seems that the two fairs, one more addressed to the supply chain services and one more directed to the product, separino, with openings in different periods.

Alberta Barbagli

This translation was done using Google Translate

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